If you’ve ever looked at the back of the bottle of one of your favorite lotions or skincare products, you’ll probably find several unfamiliar, and difficult to pronounce chemical names. While those chemicals might perform a job well, they might be good for you or too harsh for sensitive skin.
In February of 2018, Dayton native Vaniti Byrd launched her very own skin and body care line, Baba Love Organics, so that consumers could find natural products that perform well, but are free from any harsh unfamiliar chemicals.
The company’s official launch included only four products but now has a range of 27 different face and body care items.
The mission of Baba Love Organics is to support total well-being, inside and out. “What we use on the largest organ of our body is ultimately going into our body,” Byrd says. “If we are placing toxins on our skin, we are placing toxins in our body.”
The entire idea behind the brand was to create skincare formulas that are free from toxins, made with organic and raw ingredients, cruelty-free, and ethically packaged.
One of the ways Baba Love Organics has made an effort to stay true to their vision of sustainability is by hosting “Bring Your Old Bottle” events where fans and customers can come by to give old packaging a new life by refilling them with organic body butters and oils. These events also bring the community together and provide a way for Byrd and her team to get feedback from the customers in real life.
Another popular event the company holds is their “Masks and MUMosas” beauty brunch. They feature a DIY mask bar, bottomless mimosas, vegan brunch foods, and one-on-one facial consultations with Byrd herself.
As an Etsy-based shop with no brick-and-mortar location, it’s extraordinary that loyal customers get to have experiences like this. “The experience keeps customers excited about using plant-based beauty care products,” says Byrd.
With products ranging from tooth polish to “bath tea”, Baba Love Organics offers a variety of products for those looking for a natural approach to self-care.