Cincy Chic: Tell us about Day Off Cincy!
Chris Birkmeyer, Founder of Day Off Cincy: Day Off Cincy is focused on making the most out of the limited time hard-working families in Cincinnati have with the people they love! From the featured events, entertainment venues and restaurants all the way down to the writing style of our original content the focus is to maximize value and minimize your time spent finding the information you want.
Cincy Chic: What inspired Day Off Cincy?
Birkmeyer: As a parent and a working photographer in Cincinnati I can attest to how the time I spent on assignments in places like the Central Business District and OTR is often disproportionate to how my own family operates. My Cincinnati family isn’t reached by articles posted solely about places we’ve never been but rather by meeting us where we are. The places I have worked for existing publications is vastly different than where I spend time with my wife and especially my daughter. I am inspired by easy-to-read content that highlights people but doesn’t feel like an advertisement. A few of my inspirations are apps like Yarn and Hooked as well as mediums such as “My Next Guest…” and “Between Two Ferns.” On a more personal level I have always been highly inspired by Amy Scalia and her story in building Cincy Chic, who I have worked with for many years!
Cincy Chic: Who’s behind Day Off Cincy?
Birkmeyer: Day Off Cincy’s managing editor is myself. I also own my original company, Twin Spire Photography.
Cincy Chic: What makes Day Off Cincy unique?
Birkmeyer: A few things stand out to me that make Day Off Cincy unique. First, our territory is large so as to include all communities and townships in Greater Cincinnati and northern Kentucky! Basically, if there is a story or a brand that we want to highlight or cover we can because we don’t limit ourselves to downtown Cincinnati. Second, the writing is truly something anyone can read in just a couple of minutes and with many articles being in interview format, such as this one, readers have the option to find what they want quickly and move on with their day! Lastly, as the editor and primary stakeholder of Day Off Cincy you might expect that my commitment to creative images is extremely high. My goal is for Day Off Cincy to have visuals unlike anything you have ever seen from a family-focused publication.
Cincy Chic: Where can readers find Day Off Cincy? Is it print, digital?
Birkmeyer: Currently, Day Off Cincy is only available digitally and can be found on Facebook, Instagram, and online at www.dayoffcincy.com!
Cincy Chic: Where do you see Day Off Cincy in the next year or so?
Birkmeyer: There are so many exciting possibilities currently being considered however within the next year we certainly plan to add additional writers and photographers, developing relationships with those who will have a continual spot on our content calendars for years to come, and overall making sure that with each month that passes we learn and evolve to meet the needs of our communities and clients.
Cincy Chic: How are you meshing Day Off Cincy with your photography career? Or are you keeping them separate?
Birkmeyer: Great question, I believe there are a number of positive crossover opportunities for clients to not only request coverage from Day Off Cincy but also hire a photographer. That said, I have no intention of limiting or preventing those opportunities for the clients or our staff of photographers.
Cincy Chic: Is there anything new on the horizon for Day Off Cincy other than its recent launch?
Birkmeyer: We are currently recruiting additional writing/experiential contributors with a focus on mothers in the area who would like to join our team to help give their feedback regarding their experience at select events or brands. If you wish to become a contributor, please apply at https://www.dayoffcincy.com/