See what happens when 10 local fashion-focused bloggers join forces to create one site where you can find their posts about style, decor, recipes, how-to videos, and more.
Whether you’re a fashionista looking for style inspiration or a business looking for a brand ambassador, look no further than Thread Cincinnati.
This recently launched network of fashion-focused bloggers, enthusiasts, and advocates of Cincinnati has one main purpose: To advance the fashion and blogging community of the Greater Cincinnati area by providing a collective site of like-minded bloggers.
Starting with social media, 10 women came together noticing an audience for a collection of blogs focusing on all things entertainment and fashion. Preeti Chaulk, blogger of Ninesto5, and one of the Thread Cincinnati founders says, “We [saw] similar ‘blog societies’ out there and thought it would be nice to have one for our blossoming community.”
In addition to Chaulk, Thread Cincinnati contributors include Olivia Johnson, from Baubles to Bubbles; Alice and Karen from blanc X noir; Natalie Folchi from CincinNatalie; Annie Butler with Ida Street; Katie Holocher from OUT + OUTFIT; Princess Fox with Personal Bravery; Tamia Stinson from The Style Sample; Liz Urso from 26 & Counting; and Sydney Murdock from UnCommon Stylist.
”I think it’s great to have a unified place for all the fashion bloggers in Cincinnati,” Johnson says. “There’s a great fashion scene here, and we’re helping showcase that.”
With these women taking on different roles to get the site up and running, Thread Cincinnati was made possible. Some took on more behind the scenes roles with getting the site live and others took on more managerial or administrative roles, like answering emails and initiating connections with local vendors that aligned with the mission of Thread.
“In the blogging world, people collaborate a lot. Sometimes it’s just for a projection, sometimes it’s for a series, but usually that is that,” Butler says. “That’s why I love Thread so much. It’s awesome to be surrounded by such a supportive group of women and offer our continued collaboration to the Queen City. We all have very different styles and lead unique lives, so to come together like this is pretty amazing.”
Across the board, Thread Cincinnati bloggers cover a variety of topics, including: fashion, decor, DIY projects, recipes, socializing, how-to videos, and more. It also provides an access point for businesses who are looking to work with locals and subsequently their audiences.
“We hope to work amongst ourselves and the community to uncover and promote various brands and companies we feel passionately about,” Chaulk says. “Thread is unique because we have a range of personalities and styles, but can work together as one collective voice. We love being able to create and distribute content that represents us and hopefully inspires those who read and follow us.”
Thread Cincinnati is currently working on a launch event and building their brand by partnering with local and national businesses that embody their goals. Going forward, they will also look for opportunities to provide the Cincinnati fashion and social scene with tips and trends for living in the Queen City.
“Thread brings like-minded women together,” Folchi says. “Our personal styles might be different, but our goal is the same: to put the Queen City on the map, one post at a time. We want to make an impact in our city, and show residents and out-of-towners that Cincinnati has something offer.”
To learn more, visit www.threadcincinnati.com.