It’s every fashionista’s dream: showcasing your personal style through a boutique to call your own. Learn about a local woman who recently made that dream a reality.
Trendy Tags Boutique began when one woman decided to sell her style. Amy Broermann says family and friends would always ask about her outfits and where to purchase pieces she was wearing, and that’s ultimately what inspired her to open an online shop, Trendy Tags Boutique. Broermann is a speech language pathologist and mother by day, successful boutique owner by night. Trendy Tags Boutique is an online-only store with new fashions for sale every Tuesday night at 9 p.m.
The store recently celebrated its first anniversary, and Broermann says over the past year, Trendy Tags Boutique has become an outlet for her creativity and fashion sense.
“Everything I sell is something I would wear. The clothes are a reflection of my personal style!” says Broermann, adding that Trendy Tags Boutique showcases pieces she personally chooses. “If you put on a cute outfit, you’re going to feel good about yourself! And I like helping women feel confident.”
In addition to giving women confidence, comfort is another aspect of clothing Broermann values. The pieces she stocks are cute and trendy while also being low maintenance and easy to wear. Broermann says Trendy Tags Boutique has an outfit for every woman. Whether you’re a teenage girl looking for the trendiest fashions, or a chic woman needing a winter wardrobe update, the online boutique is an affordable and convenient way to find that perfect piece.
The black and white striped poncho is one of the boutique’s best sellers, Broermann says. With its classic color palette and relaxed fit, it is the perfect piece to pair with anything already in your closet. Plaid is a holiday season staple and the boutique offers a wide range of items in different colors and patterns of plaid, including the red and black Buffalo plaid infinity scarf. Pair that with the hunter green bomber jacket and a black t available at Trendy Tags Boutique and you’re ready to go!
By steering women to pieces they would not typically gravitate toward, clients are encouraged to push their style comfort zones. The majority of shoppers are returning customers which gives Broermann the opportunity to get to know her customers and their personal style very well.
One of the best aspects of owning her own online boutique, she says, is setting up a booth at expo events. There is limited interaction with the customer during online purchasing, whereas the expos allow Broermann to have quality face time and interact with women that love shopping and fashion. Check out the new pieces that will be for sale at Trendy Tags Boutique throughout the week at their Facebook page and shop every Tuesday night at 9 p.m. on their purchase page!