Read about a local lady who launched an online clothing retail company to showcase hand-selected socially-responsible businesses while educating consumers through fashionable finds.
Tiffany Shabazz is not only inspired by fashion, but she’s also inspired by servant leadership and empowering other women.
In the opportunity to empower women, Shabazz was inspired to launch her own business in which she could do just that. Eco Eden is a socially responsible women’s retailer.
“The name Eco Eden is a play on words that reflect natural beauty, femininity, and community,” explains Shabazz. “Our clothing brand aligns with Eco Eden’s identity. Our style is modern, stylishly simplistic, and eco-chic.”
Shabazz is the founder and owner behind Eco Eden, and makes all of the day-to-day decisions as well as the building and evolving of Eco Eden’s future.
“I would have to say I’ve been extremely fortunate to learn from and team up with other talented, empowering women,” she says.
One of those empowering women, according to Shabazz, is Rebecca Armstrong, the founder and designers of RJS Fashions.
There are a variety of items available from Eco Eden, including women’s apparel, jewelry, and accessories.
“Shoppers can find unique, one-of-a-kind, handmade apparel, jewelry, and more,” Shabazz adds.
The brands offered at Eco Eden, and what makes it unique, is that they are ethically made, fair trade, and socially responsible.
“Consumer experience is very important to me,” says Shabazz. “I want my family of customers to look good and feel good. Every piece of clothing, jewelry, or accessory has a life changing story. The fair trade producers are paid a fair wage, and work in safe environments. Part of the experience I create is educating consumers and showing appreciation for making a thoughtful purchase with a personalized thank you.”
Eco Eden is an online-based store, however, the business has been popping up all over town at events and venues. In fact, Eco Eden is the fashion show sponsor at Cincy Chic’s Eco Chic Fashion Show on March 22 at Columbia Plaza.
Shabazz says that she knew she had to take the chance at showcasing her products in Cincy Chic’s 2019 Eco Chic Fashion Show after she participated in the event last year as a vendor.
“It was one of my first events and I loved every minute of it,” she says. “I am excited to feature Liz Alig, a fashion-forward, fair trade designers.”
She’s also excited to be in an event that works to create awareness for people to think beyond how much a shirt costs or finding a high-end bag. “Social change is a good business to be in,” she adds. “Fashion influencers are becoming more conscious and demanding change in the social justice space.”
To learn more about the event or to purchase tickets, click here.
The coming months at Eco Eden are shaping up to look like more new, unique arrivals. Shabazz plans to continue to offer brands like MAta Traders, Elegantees, Swahili Coast, and Give a Damn Goods.
Eco Eden will also continue to participate in pop-up shops around the city. “We’ll announce our permanent location soon with plans to open our doors Summer 2019,” says Shabazz. “I’ve also been in conversations to support organizations mentoring teens and young women this summer. It seems like new opportunities are presenting themselves everyday. I do foresee an Eco Eden private label in the future. I feel really blessed.”
To learn more about Eco Eden, visit www.shopecoeden.com. You can also follow along on Instagram and Facebook. Shabazz says that she likes to keep newsletter subscribers informed of new arrivals, promotions, and the world of eco-friendly, ethical fashion.