Read on to learn about a Cincinnati-based salsa manufacturer that’s all about flavor and all-natural ingredients.
While Cincinnati is known for its chili and pork products, there’s a new food making its mark in the Queen City thanks to a new local business.
“La Verde Fresh offers an alternative taste to the salsa market. Our company has been established to offer a high quality fresh made salsa with all-natural ingredients. The salsa offers a new, authentic flavor twist to the current salsa market,” Karla Boldery, Founder of La Verde Fresh, says. “It is our promise that our products will be manufactured without preservatives and with the most fresh and high quality ingredients.”
Starting in the August of 2016, La Verde Fresh has been working through market and consumer research, packaging and production. We are currently manufacturing at the Findlay Kitchen, 1719 Elm Street, Cincinnati, Ohio 45202,” Boldery says. “We are looking for healthy conscious locations that would like to carry our product.”
La Verde Fresh is a family owned business. “It is me and my three children: Carlos, Issac, and Kael, and we also get support of amazing friends to support us while we are trying to put our brand and products to the market. Thank you to Cecilia Magill and Rachel Jones for being part of this process!”
The inspiration for the business came from a desire to start her own business, and she thought it should be related to food. “I believe it is a way to connect back to my roots and my culture and to find items that I cannot easily find here,” she says. Boldery wasn’t interested in owning a restaurant because of past experience with supporting Hispanic owned businesses, so she decided to manufacture salsa. “The idea has been for years in the back of my mind, but I always waited for the right combination of factors to be aligned. It wasn’t until I facilitated the Latina Entrepreneur Academy Cincinnati in 2017 that realized that the perfect alignment will never come and that if I really wanted to go for it, now was the time to do it,” she says. “I would say the infectious energy that surrounded me with the amazing group was what made me take the decision to finally start.”
La Verde Fresh is unique because of the quality and authentic flavor of their salsa. “Our salsa has no preservatives so you know that you are eating fresh from the first bite and we are your only green fresh salsa in the market,” Boldery says. Also, she wants the salsa to bring people together. “It looks like a table gathering with great conversations and memorable times around the a great meal while enjoying La Verde Fresh. The business defines ‘fresh’ by always using natural ingredients. “Tomatillos, Coriander, Onion, Garlic are bought fresh, unpackaged, never frozen,” she says.
Boldery loves the uncertainty of the job. “I love the thrill to plan, change and repeat dynamic of small businesses,” she says. “I love to analyze problems and find solutions to tackle these problems.