The only online publication for women in Greater Cincinnati
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Meg Scott

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Meg is and Editorial and Event intern with Cincy Chic. Contact her at mscott@cincychic.com

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With the annual DAAP Fashion Show just around the corner, we chat with the director to see what’s new and get an exclusive preview!

 

The annual DAAP Fashion Show will be held April 28.

The annual DAAP Fashion Show hits the runway April 28, and this year promises to be bigger and better than ever.

So, what can one expect from this year’s show? Show director, Laurie Wilson says the show will include a 92-foot catwalk, LCD panels, along with a live DJ, over 30 runway models with original hair and makeup from Aveda Institute, hundreds of original outfits, complementary swag bags and an After Party. It’s also the 66th anniversary of the show and the 12th year Macy’s is a presenting sponsor.

This year will feature an even deeper look into the work behind the show, Wilson says. Through photo documentation, attendees will get an inside look at how hard the DAAP students have worked in the studio over the past year.

With 1,500 seats available to the public, the show always sells out, so Wilson suggests snagging your tickets quickly. Attendees have the option for VIP tickets or regular sale, which go on sale to the general public March 21. For those who can’t attend the show, or are looking to get even more immersed in the DAAP world of fashion, there is a Reality Rehearsal Experience on April 27, the night before the actual show.

Laurie Wilson, Show Director of the DAAP Fashion Show.

Attending the Reality Rehearsal Experience allows for a deeper look into the actual development of the fashion show itself, Wilson says. “Attendees will be watching the ‘inner workings’ of a run through for the show and get behind the scenes action,” she adds.

Whether attending the Rehearsal Experience, or the Fashion Show itself, both are world-class fashion events with a front row seat to the next set of great fashion designers, Wilson says.

Come celebrate the future of fashion on April 28 at UC’s Campus Recreation Center. Click here for ticket info and inside looks from previous shows.

 

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They may have their roots in Cincinnati, but this eco-friendly company can take you global. Read on to see how.

Mark Sund, Director of Sund + Co.

Sund + Co was founded in 1998 as an advertising, branding, and website building company for small, growing brands and companies in the Cincinnati area. By valuing customer service and attention to detail, Sund + Co works to bring each company to its highest potential.

Director Mark Sund works alongside designers Sarah Crawford and Jennifer Powers to provide powerful branding for their clientele. “For all clients we offer a personal experience, data-driven practices, and nearly two decades of experience,” Sund says. “Cincinnati is often referred to as the customer science capital of the world and we’re happy to be part of that.”

Sund + Co not only works to build a successful future for their clients, they’re working to do the same for the environment, too. “Our studio is fully powered by green energy: electricity is 100% wind-generated, purchased from Cincinnati Bell Energy, and natural gas is carbon-neutral through offsets purchased from NativeEnergy. Of course we recycle and walk to lunch too,” Sund explains, who adds that being an eco-friendly company came to be a main priority quite naturally. “Individually we all feel this way. It was a natural progression to start the discussion and take steps to make the company more eco friendly.”

Sund describes his company as “creative and innovative, but also organized and disciplined,” which are all qualities that smaller companies often appreciate. “Smaller companies are growing and always looking for new opportunities, and they’re more interested in new ideas. So we can be a bigger part of guiding and establishing their brand across all channels,” Sund says. “We focus on our clients’ needs, where they’re starting from, and where they want to go.”

To learn more about Sund + Co, visit http://www.sundco.com/ and see the love of what they do.

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Learn about the locally-based graphic design studio that specializes in creative stationery that perfectly embodies each individual client.

You only have the blink of an eye to get it right. And that’s why Loon + Co loves what they do. 

Loon + Co. creative stationery is a graphic design studio that specializes in creating one-of-a-kind invitations for weddings, birthdays, bar and bat mitzvahs, corporate events, or any truly special celebration. Creative of the company, Cindy Loon works together with a team of talented individuals who make up her “Co.”

“I am extremely grateful to play such a personal part of the event planning process. I believe I have a graphic designer’s dream job, doing what I love! I started this business shortly after designing my own wedding invitation. I fell in love with all things wedding: the details and the possibilities to make something completely special,” Loon says.

Loon + Co creatives custom, creative stationery for your wedding needs.

Loon’s initial love for wedding invitations grew into a much broader passion for all things stationary, from weddings to corporate events, menus to ceremony booklets and more, Loon + Co. does it all.

When it comes to invitations, Loon makes sure her customers are involved during the process. “We work together with your event planner to bring your vision to life. The invitation of course, is your guest’s very first impression of the event you are announcing. It must reflect the look, feel, and flavor of that special day. The process starts with a conversation with the planner, client and myself. We discuss likes/dislikes, colors, textures, Pinterest boards, etc.” explains Loon.

After the initial consultation with the client and planner, Loon works her magic.

Usually creating 2-3 completely different design concepts based on research, she presents them to the client with exact specifications. At that point Loon expects the concepts to be tweaked and made unique, and after a final design is decided, Loon + Co. handles and organizes all of the remaining details for an exquisite invitation.

Loon + Co. offers a beautifully designed invitation as unique as you are. By using fine printing techniques, exquisite paper, unusual materials, attention to detail, and a true passion for design, the perfect invitation is created specifically for you. Its all in the details.

To learn more about Loon + Co., visit them on Facebook and Instagram.

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Learn about a new event series that allows you to network and socialize with others while exploring and developing your own creativity.

Abby Hofrichter is launching Queen’s Creative Collaborative to bring the city’s creatives together.

Abby Hofrichter aims to provide helpful and enriching resources to others, especially creative types.

That’s why she launched Tallulahish, her personal blog and website. This locally-based online resource consists of photography by Hofrichter herself, and a blog where she delves into the personal and creative issues people have today.

“I wanted to create a space where no conversation felt unwelcome- even if a bit uncomfortable at first,” she says. “I think writers and story tellers are given so much power in opportunity with the ability to welcome new words and perspectives. The site is my attempt at harnessing that power and opportunity.”

One of the ways Hofrichter hopes to harness this is through a new event called Queen’s Creative Collaborative (or QCC). According to Hofrichter, QCC is a space for people to come together in a welcoming environment with aims to share and lift up each others ideas, both creatively and personally. The talk of the event can be based on anything in the world from entrepreneurship to self-care and everything in-between that is considered “creative.”

Hofrichter created the event in hopes to provide people within the community opportunities to meet new people, build connections, and gain both perspective and feedback on ideas.

“My goal is for QCC to turn into a community of femme folks who meet regularly to explore what it means to be creative, maybe do some fun activities,” says Hofrichter, “but most importantly, to create space for support and idea sharing and building.”

QCC is launching for the first time this month and those attending can expect a relaxed format. “I want to start off slow and really hear what all of us creative femmes feel like we’re missing and what we need,” continues Hofrichter. “This isn’t my group, it’s a community.”

The event will include beer, complimentary La Terza coffee, snacks, and creativity. Along with those essentials, guests will also get to discuss what it means to be “a creative” in the community today, how QCC can be a catalyst for growth, and even try a hand at some needlepoint/embroidery.

All the talk and activities of QCC events are meant to help people reconnect with themselves and the community and leave feeling inspired and re-energized.

“As I say on the event description, it has always been important immerse ourselves in strong, inclusive communities that affirm our goals and aspirations, but it feels so necessary these days with all that’s going on in the world,” concludes Hofrichter.

The Queens Creative Collaborative event will take place this month at 6pm on February 28 at the Rivertown Brewery and Barrel House in Lockland.
For more information, click here.

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Want to learn about marketing techniques, branding tips, social media marketing, and how to create your content on the go? If so, this upcoming event is for you!

Social Grind 101 will focus on new techniques for social media and other types of marketing.

BallR Media is a full service boutique social media and marketing agency that specializes in working with small businesses, creatives, entertainers, and athletes. Founder Ray Ball hopes to expand its audience even more through the agency’s new interactive monthly class called “The Social Grind 101.”

Ball says the event is available for anyone to attend, whether that be a marketing pro who wants to learn new techniques socially, or a small business owner who is looking to get the most out of marketing. The class itself is centered around being pretty hands on, from worksheets, presentations, and even group activities, BallR Media wants its attendees to make the most of their time together and truly build relationships.

“We’ll be teaching marketing techniques, branding tips, social media marketing, and even how to create your content on the go! We’ll also be going over the top social media platforms, how to find the right voice to speak to your demographic, and creation of social ads,” Ball explains.

Anyone who attends the event can expect all those helpful tips and techniques plus a light brunch followed by a mimosa bar and two guest speakers; Danielle Morris, a social expert, and Josh Kelly of The ¥€$ Life whom will discuss social media trends and compelling content in even more detail.

“I want students to leave feeling empowered so there will plenty of open dialogue. At the end we’d love for people to network and see how they can help each other’s businesses,” Ball says.

The Social Grind 101 takes place in Cincinnati on Sunday, March 5 from 12pm-2pm at Prenuer in OTR, located at 1333 Walnut Street in Cincinnati. To learn more, visit www.ballrmedia.com.

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A new event series launched for local female entrepreneurs to connect with the resources, people and support they need to keep building their brands.

Monica Tuck, Founder of Undbridled Studio.

Monica Tuck, Founder and Creative Director of Unbridled Studio, is helping women live out their dreams and awaken their brand through creative problem solving and storytelling. Monica, aka “Mo,” created “What’s Next” – an event series sponsored by her studio where women can come to converse, drink, and build relationships in the work place.

“Women and business can be tricky at times. We all overthink, over analyze ourselves and what others may think about us. That in the end can get in the way of being productive,” says Tuck.

She wanted to create a space not only for herself, but for all women who want to let out their grievances and struggles from work and get positive feedback in response. She encourages all participants to come as they are, without any pretensions or judgments.

The series is held the third Thursday of every month at Myrtle’s Punch in the Rathsteller Room. Each What’s Next event tries to follow the same guideline with two featured guest speakers, cocktails, and food provided through either Myrtles Punch House or their sister company, Bottle and Basket. For the guests attending the February 16 event, they can expect an acoustic set from local solo artist Jeannie Marie during cocktails as well as a discussion from Brewing Arts Lead Creative, Q Kinebrew.

“The speakers are randomly chosen. Unbridled Studio prides itself on being open to any woman regardless of race, sexual stance, social class or religious background. I want to showcase all women from all walks of life and all types of businesses,” explains Tuck.

Tuck’s passions in life have always been women, design, consulting, and business. Through this monthly event she gets the chance to share these passions with the women of Cincinnati, in hopes to inspire and devote their work.

“In a time like today we need each other more than ever. The What’s Next event series plans to remain what it is, an authentic space where all feel welcome. I hope that the take away from each event is what the mission of Unbridled Studio stand for.”

For more information about Unbridled Studios visit http://www.unbridledstudio.com/.

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A local marketing agency is hosting a new event series that showcases local brands and the thought leaders behind their social media strategies.

Last year’s Social Media Show & Tell event at Union Hall in OTR

In the ever-changing, nomadically-navigated field of social media, it’s important to learn from those using it to successfully build their brand. That’s the idea behind Dooley Media and their recently launched “Social Media Show & Tell” event series.

Dooley Media is a brand-building agency that helps clients tell great stories well. “We dive deep into the customer experience to uncover opportunities for producing original, share-worthy content. Our work results in a brand that people want to connect with, be a part of, and tell their friends about,” their website boasts, with clients ranging from Ester Price to Taste of Belgium.

“The goal is to look at the companies, understand their customer experience and learn about the different ways to produce that share-worthy content,” says creative director Autumn Heisler. “This could include anything from animated gifs to videos, all of which are ways of complex storytelling.” Since Dooley Media is all about connecting with viewers, careful consideration is taken into each client’s target audience.

(l-r) Last year’s Social Media Show & Tell speakers included Brennan Hill (Crossroads Church), Shay Nartker (Frameri), Tracey Ireland (Rhinegeist), Dooley Media founder Matthew Dooley, Jeremy K Smith (P&G), and Deidre Hazelbaker (Brandominium).

“The content we make can be seen on multiple platforms depending on a brand’s target audience. Some content is pushed out through platforms that Dooley Media clients are on, such as Facebook or Instagram, so getting the word out can be as simple as sending a video out on these platforms,” continues Heisler.

To develop the correct strategy for each client, Dooley Media sifts through all the content a client gives them to find that real, share-worthy story using a simple, but effective, process. It involves talking to a brand’s current customer base, full of people who are already devoted and love that brand. Dooley Media then brings both the client and customer in one room to find out what makes the brand great in the customer’s opinion.

“We go through a process of what we refer to as ‘design thinking,’ which is problem solving based on empathy. It’s important to make sure the people we’re trying to reach through social media actually care what the brand is saying,” says Heisler. “Viewers have to enjoy the content and find value in it, because if they don’t, then the likelihood that they will share that information is slim.”

Heisler explained that her favorite part of building and sharing a brand’s story is helping that brand understand themselves in a new way. “Creating the content is fun, I like the challenge of helping our clients see their brands in a different light. A lot of times, brands have an idea of what to communicate, but it isn’t executed in the right way. I enjoy the process of digging through that good content which might not necessarily be presented in a good way, and tweaking it so that it IS presented in a good, memorable way.”

To showcase local brands successfully sharing their stories on social media, Dooley Media recently held its first-ever “Social Media Show & Tell” event. The concept is simple: three timed topics, five thought leaders, free drinks and food. The first event was such a success, they’re doing it again on Feb. 27, 6pm at Union Hall in OTR. Speakers at this event include: Levi Bethune of Cladwell, Cloverleaf, & Discover&Build; Nate Engels of Northlich, Wannabite.com, & WeUseCoupons.com; Lucrecer Braxton of Hello Friend Podcast & ItsLucrecer.com; Tim Schmoyer of Video Creators; and Christina Duccilli of Rookwood Pottery.

To learn more about the event and RSVP, click here To learn more about Dooley Media, click here.

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