You’ve successfully navigated past the start-up phase of your business, but demand is growing and you are looking for ways to take your business to the next level. What’s the next step? According to the Dayton Area Chamber of Commerce, stepping up your digital age game is the best way to be a bigger player in today’s marketplace.
In fact, the Dayton Area Chamber of Commerce will be offering a series of Small Business Toolkit presentations to business owners looking to strengthen their knowledge on digital marketing and social media while also learning to safeguard confidential business information. Both events cost $15 for Chamber members and $20 for non-members.
The first presentation, “Safeguarding the Confidential of Your Business,” will take place at The University of Dayton’s River Campus (Old NCR Building) in room 2265 on Tuesday, July 22 from 11 a.m. to 1 p.m. The focus of this presentation will be to inform business owners how to protect personal and business information in a day and age where identity theft has become an item of concern on many fronts.
On Thursday, August 21 from 11 a.m. to 1 p.m., also at UD’s River Campus in room 2265, The Dayton Area Chamber of Commerce will be presenting on digital marketing and social media and how technology is transforming modern commerce and communication. In this Small Business Toolkit presentation, David E. Bowman, Chief Marketing Strategist with The Ohlmann Group, will offer simple ways that your business can use social media and digital marketing to drive measurable results.
According to Google, 97 percent of internet uses are looking for local products and services online, which means that having a strong digital presence can be critical in helping drive success for small businesses. From social media, mobile and content marketing to pay-per-click advertising, search optimization and online directory listing, the options available to small businesses are seemingly infinite.
“The presentation will be followed by an interactive panel discussion featuring digital media experts from the Ohlmann Group who will be there to answer any questions you may have,” says Jason Antonick, Manager of Business and Economic Development for the Dayton Area Chamber of Commerce. The Dayton Area Chamber of Commerce was founded in 1907 by John H. Patterson. Patterson, the founder of the National Cash Register Company (NCR), called together area business owners and leaders to form the Chamber. Like many U.S. cities of the time, businesses were forming chambers of commerce to help better coordinate the efforts of existing businesses. To date, the Chamber serves nearly 3,000 businesses in a nine county region.
“The Dayton Chamber, in conjunction with our member sponsors, provide events and programs to help businesses maintain a viable workforce,” says Antonick. “Networking events provides an opportunity for our members to meet and develop contacts with other area businesses, while our wide variety of educational programs target all levels of business employees.”
To register for the Dayton Chamber “Safeguarding the Confidential Information of Your Business” event, click here. To register for the “Social Media and Marketing” event, click here. To view a list of other upcoming Chamber events, click here.