Learn about a local social media content curator who helps businesses stay buzzing online.
In 2016, all walks of businesses need to be present online in order to stay relevant and fresh. With a new social media platform popping up what seems like everyday, it’s hard to keep up among other administrative demands. That’s where Jus B Media saves the day. Owner and “Queen Bee” Jessica Wagner explains.
“I specialize in Social Media & Reputation Management. I keep my clients active and engaged on outlets like Facebook, Twitter, Instagram, and others, as well as responding to both positive and negative comments on sites like Yelp, TripAdvisor, and Google+.” She adds, “Along with social media I also offer photography, videography, and website development. My goal is to make sure my clients are well rounded so they have a lot of valuable content and a clear voice and vision that cuts through all of the noise on the web.”
Wagner saw the need for a business like Jus B Media while working on her thesis project to finish her Communication degree. She says, “I had been doing social media for three clients while in school and decided it was what I wanted to do forever. I created Jus B Media’s branding, mission, website, social pages, business cards, and promo video by June 30th and opened my doors July 1, 2015.”
While Jus B Media will celebrate their first anniversary this summer, it wasn’t Wagner’s first business venture. She explains, “I’ve always had an entrepreneurial spirit. I started my first business, Exhibit A Models, in my early 20’s and ran that for 7 years. After that, I bounced around a little in offices [and was] not really feeling fulfilled. That’s when I knew it was time to finish my degree and get back to what I love: internet marketing.”
Jus B Media’s goal is to help simplify business-owners’ lives by taking over their digital footprint. “Being a social media manager is not just posting on Facebook. It’s keeping small businesses relevant where people see them most.” She continues, “My sole existence is to help my clients by taking social media off their plate so they can focus on things like inventory, staffing, and day-to-day operations.”
Wagner has become literate in all the true and new social media platforms, from favorites like Facebook and Instagram, to more un-charted sites like Snapchat and Periscope. But no matter what platform she’s using, Wagner always strives for authenticity. “Be yourself. In the voice of my clients, I respond how they would respond to their friends and family. Knowing your audience is key, too. The way one would respond on Twitter or Instagram might not be the same way one would respond on Facebook or LinkedIn.”
Her advice to those who are just dipping their toes into the social media landscape? “It’s not about how many platforms you are on. Pick one that you like, learn it, and do it well.” To learn more about Jus B Media and their services, visit www.jusbmedia.com.