A local stylist is helping clients use their extra time at home to reorganize closets and refine wardrobes. Click here to read more.
The Style Resolution is a luxury styling agency that concentrates on image consulting, closet editing, personal styling and the creation of in-home styling solutions.
“What we do is simple,” says Sydney Murdock, the founder of The Style Resolution. “We remove the difficulty associated with locating and styling outfits consistently to guarantee that you never have to spend hours on a shopping trip again.”
Murdock is a graduate of the University of Cincinnati with a background in retail management, visual merchandising and wardrobe styling. “I have experience in personal, editorial, commercial and product styling, which has been a benefit to all of our clients,” she explains. “My mission is simple – to employ stylists in the Greater Cincinnati Area. I believe our city is growing and the needs of our city are growing as well. I am happy to create solutions for women of all ages, shapes, and sizes right here, in our city.”
Murdock has been working as a wardrobe stylist in the commercial and editorial realm in Cincinnati for more than 10 years. She says women would often ask her how they could style themselves at home, which led her to realize that there was a huge gap of women who were not being served. She began by focusing on everyday women, to ensure that they looked and felt their best.
“It can be extremely difficult for women to get dressed and love what they’re wearing – With demanding corporate careers, growing businesses, active children and husbands, it’s easy to lose focus of themselves,” Murdock explains. “So, The Style Resolution was born to remedy that – by alleviating the stress of shopping, the frustration with maintaining a signature look, and the worries of not being prepared for any event due to wardrobe.”
However, there’s been a significant shift in our reality in the past two weeks: COVID-19 and social distancing.
The shutdown of in-person transactions means that Murdock has shifted parts of her business to Virtual Styling Services. Although it was a new service she recently started offering clients, it’s a service that is now coming in handy due to social distancing.
“Our Virtual Styling Services range from Virtual Closet Edits to Virtual Styling + Outfit Planning,” she says. “With the client’s needs in mind, we have structured virtual services that are easy to tap into and apply to their wardrobes and closets. We conduct the exact same services in person, and we are able to guide the client through each process.”
In terms of COVID-19, Murdock says the virtual services are keeping her in business through it all. “As a service-based business, this is a very trying time where we cannot actually visit clients,” she says. “The Virtual Services allow us to prepare our clients for our lives after this situation and is a fraction of the cost versus in-person. We are all still trying to make a way to provide great service and make a living at the same time.”
Additionally, The Style Resolution offers a new gift card feature that will make it simpler for clients who know they’ll need services, workshops, or coursework in the future.
“They’ll also make great gifts for birthdays and the holiday season,” adds Murdock. “Clients simply grab a gift card on our website and it will be applied ot their next session with us.”