Explore how a hard-working mother turned her passion for fashion into an online boutique and community of empowering women.
Six years ago, Allie Meyer was an expectant mother with a passion for fashion. Today, she is a proud boutique owner, working mother, and working toward empowering women of all ages one fashionable find at a time.
“I have always had a love for shopping and styling,” says Meyer. “I started in the blogging world about 12 years ago, sharing outfits I would create and my favorite shops. Once I became a new mom, I quickly realized how much I missed the connection with other women who shared my same love of fashion. TwoTwentyTwo Market was born.”
TwoTwentyTwo Market is an online boutique bringing stylish clothes for women of all shapes, sizes and walks of life. Their main mission is to inspire confidence and provide empowerment. The trendy boutique offers unique clothing, jewelry and small ticket items such as coffee cups, koozies, wristlets and candles.
The boutique’s unique name derived from Meyer’s desire to include her two kids. “It just so happened that my kids both have birthdays on the twenty-second and the name was born,” says Meyer. “They are the reason I strive to become the best.”
Since Meyer loves to engage with the customer, TwoTwentyTwo often engages on social media to gain insight into what the customer is currently loving to stock her store. The business is truly all about the customer, Meyer says.
“Each piece is intentionally chosen and make great gifts for both yourself and loved ones. We love to have our products shopped by working mothers or driven women who love to be on trend at affordable prices,” says Meyer. “She has places to go and wants to look great with trendy pieces without breaking the bank. I want to personally get to know each customer and personalize their shopping experience, down to the details of the packaging.”
TwoTwentyTwo Market is an online boutique, but can frequently be found at local events around the Cincinnati area. “I have loved sharing my vision and style with the world and I cannot wait to continue to continue in the future,” says Meyer.