D.A.W.N U Health and Wellness

D.A.W.N U Health and Wellness

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See how a local woman’s personal journey with fitness and nutrition after pregnancy led her to launch a wide range of services to people who want to change their life.


Dawn Rapp, Founder of D.A.W.N. U Health and Wellness

Do you want to get in shape and become a brand new you? Starting in 2014, D.A.W.N. U Health and Wellness has been an online business based out of Cincinnati, Ohio. The inspiration for the business came from when Dawn Rapp, Personal Trainer, Group Fitness Instructor and Marketing Manager of D.A.W.N U, had her daughter and was on maternity leave from her job.

“I wanted to stay in shape after pregnancy took its toll and to spend more time with her,” Rapp says. “I have always had an entrepreneurial spirit as well, so I wanted to find a way to set my own schedule and earn what I was worth as well.”

The name of the business came from a Facebook status where she asked people to come up with a name, and the winner of the name choice would get free training sessions. “The winner was “Developing A Whole New U or D.A.W.N.,’ and I added the ‘Health and Wellness,’ instead of fitness so I could cover all topics-mind, body and view!”

D.A.W.N. U offers a wide range of services to people who want to change their life; including personal training, nutrition, a 12-week transformation program, vacation information, self-development and beauty products. The typical clients that Rapp works with are young adults to middle aged women. “They are mostly from the Cincinnati/Dayton area and are looking to lose weight and tone up after years of low physical activity or post child birth,” she says.

Over the past three years, D.A.W.N. U has experienced an immense amount of growth. “When it first came about, it was just a name on a sheet of paper, but soon it became a way of life for me. I started taking clients for personal training, while getting educated on the nutrition aspect of fitness,” Rapp says. “This made me realize how important that part was and the whole beginning of this year has been dedicated to creating an online and offline group program to visit every topic relating to health and wellness, focusing on nutrition at the core.”

Rapp loves what she does. She loves the flexibility and freedom from running her own business. “I love that the doors never truly close and I can help people around the clock, from no matter where I am in the world,” Rapp says. “It’s a unique business that encourages people to be the best version of themselves. ”It was created to inspire others to dream big and do that thing that they’ve been envisioning, and to help others along the way!”

If you want to keep up with what D.A.W.N. U is doing, follow on Facebook, Rapp’s blog, and email.