Chic Spotlight: UpTech’s Amanda Greenwell

Chic Spotlight: UpTech’s Amanda Greenwell

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Amanda Greenwell, Program Director at UpTech

Cincy Chic: Tell us your story!
Amanda Greenwell, Program Director at UpTech: After I earned my marketing degree from Northern Kentucky University I entered the work force by taking the safest job I could find. After a few years in the corporate world, I identified my passion for photography and took the leap into the unknown world of entrepreneurship. This leap led me to like-minded people who were also following their passions. I now work in the thriving scene of entrepreneurship that exists in the region through my position as Program Director of UpTech.


Cincy Chic: What is it that inspires you?
Greenwell: Many people dismiss who they are or don’t see what makes them special. They let fear hold them back from living to their fullest potential. These people sleepwalk through life and never find their true passion, understand their unique talents or ask for more out of life. I’m inspired by bold people who give themselves permission to chase their dreams, take a risk and live a genuine life without regrets.


Cincy Chic: What do you love the most about what you do?
Greenwell: I love the challenge of meeting new people and learning about their contribution to the world. I believe that all things are connected and people come into your life each day for a reason. I love using my super connector powers to make meaningful introductions that could potentially lead to great things!


Cincy Chic: Have you had to deal with any setbacks? If so, how did you deal with them?
Greenwell: Most of the setbacks I have experienced were rooted in my own self-doubt. As I enter middle age, I have discovered a place of self-love and happiness but it was not easy! Actually, it was damn hard! I’ve had to walk away, say no, and have decided to stop people pleasing. I realized the importance of not asking others for permission to be happy and deciding what’s right by listening to my gut. I decided to stop settling for what came easy and it led me to a genuine life. I have discovered the freedom that comes from being brave enough to choose a different path and that the best relationships allow you to simply be who you are.


Cincy Chic: Is there any big project you’re currently working on?
Greenwell: I am chairing the inaugural UPLINK event. UPLINK is a career fair that will introduce local startup companies with local student talent. The goal of UPLINK is to appeal specifically to students with creative and technology backgrounds looking for full-time, part-time and internship positions with startups. UpTech is hosting the event on Monday February 7, 2015 from 4p.m. to 7 p.m., at UpTech, located at 112 W. Pike Street Covington, Kentucky.


Cincy Chic: What are you looking forward to in the future?
Greenwell: As the vice chair of the Covington Bicentennial (COV200), I am looking forward to a year long celebration in 2015 that will highlight community pride, the spirit of progress and future growth of Covington. COV200 will host a birthday celebration to remember on February 8, 2015 at the Northern Kentucky Convention Center.


Cincy Chic: Can you tell us about your experience with Bad Girls Ventures’ program?
Greenwell: BGV is a very important program enabling women to learn fundamental skills to successfully launch a thriving businesses. I’ve had the pleasure of serving on the BGV selection committee and have supported many bad girls by buying local and spreading the word about their big ideas!


To learn more about UpTech, visit